Indie Author Toolchest

Toolchest Help › Marketing

Your press kit

Press is organised per book. For any book, you can write a press release directly in the console — save it and it's rendered into a letterheaded PDF automatically, ready to hand to journalists or bloggers, no design work needed on your end. You can also send a review copy straight to a specific journalist or reviewer from here — unlike an ARC campaign, this is a direct, one-off send with no approval step, using the same signed, watermarked delivery as everything else. Marking a book "Featured" on its Press page (also toggleable from the Books editor) is what makes it stand out on your public-facing media kit.

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More on Marketing

Growing your subscriber listSending an email campaignRunning an ARC (advance review copy) campaignCross-promotion: group promos & newsletter swaps